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15 years ago, Michael Dillon, Chairman of Pharmacy 777, employed Bernice Baker to manage and develop the Cosmetic Business. Bernice reflects: The early days were hard work, the biggest hurdle was to find the right people who had experience and knowledge of the business. This was not an easy task, however not impossible. Our Business has now grown and developed into the largest Cosmetic Pharmacy in Western Australia. Our success is the result of the diligence, dedication and experience of the team of women who work with us.
Pharmacy 777 Whitford City is proud of our cosmetic services and we attribute this to the quality of our staff. Sue Wright was employed as a Travel Consultant for one of our promotional events. We quickly recognised her amazing customer service skills and her gentle way with the elderly. Sue has trained in various Cosmetic and Fine Fragrance houses over her career of 15 years. Sue Wright is now managing the Lancome counter at Whitford City.
Through the Instep training programme we employed Alysia Holt and Laura Bracewell, they were both 15 years old. That was eight years ago. Alysia and Laura are both very knowledgeable in all aspects of cosmetics and have a very loyal customer following, particularly for their fabulous make-overs. Alysia is now the counter manager for Estee Lauder and Laura the counter manager for Shiseido. Karly Taylor had no doubt what career path she wanted to take. Also from the school Instep Programme, Karly started a ten week course in our Pharmacy. We all laugh as we recall Karly's early days with us. She was a young, enthusiastic teenager, with very little cosmetic skills and a thirst for knowledge. We would nearly have to lasso her as the customers approached the cosmetic counters! Six years on, Karly is managing the largest Clinique account for pharmacy in WA. She has grown into a cheeky and beautiful young woman who believes you can accomplish anything when you have passion and you love what you do. Nikita Davies also started at Whitford City as part of a school work experience program and we recognised her amazing talent immediatley. Nikita was offered a full time position and one year one is managing both the Revlon and Innoxa counters.
I have been in this industry for 37 years. I started in Pharmacy then went to department stores. What I discovered was, I could not give the complete service you can give in Pharmacy. In Pharmacy, you have the opportunity to learn all aspects of Health and Beauty however you cannot be an expert in all professions. That is when we rely on our specialists: our Pharmacist, Naturopaths, Aromatherapist and Nurses. At Pharmacy 777 we have a great team of people willing to offer you their utmost professional care. Just ask us how we can assist you.